OFF AIR
A record label, creative signal system, and IP universe built by Alicia Cherry, creative director, music producer, songwriter, systems builder, founder, and visionary.
CURRENT SIGNAL
OFF AIR is moving forward with founder-owned music, artist IP, animation, game concepts, tech systems, and digital worlds created by Alicia Cherry. Hover the windows below. Click to open the vision.
Signal Windows
Hover to preview. Click to reveal the portfolio, purpose, and why each system exists.
Alicia Cherry
Creative director, producer, songwriter, developer, and world builder.
OFF AIR
The signal holder and record label.
Cherry Stem Tech
Publisher, DJ portal, registry, and systems layer.
Harajuku Sonics
DJ M’Press and her crew, signed to OFF AIR.
CBF Series
Cartoon DJ fuse battles, sound wars, and frequency combat.
Severe Sol
AI-developed artist project created by Alicia Cherry.
Restore The Signal
Dolphin story, film world, and education-driven IP.
WRAITH 3000
Racing, music culture, and artist-led teams.
IP Vault
Music catalog, characters, digital assets, and visual systems.
The Noise.
OFF AIR is a multimedia infrastructure designed for the high-fidelity era. We bridge the gap between human authorship and sensory technology to build worlds that stick.
Developing the next era of story-telling through film, music, and the proprietary Severe Sol AI-artist pipeline.
Architecting the Room 88 Sync, tokenized member IDs, and biometric mood-detection systems.
Engineering tactile-driven commerce through serialized fabric artifacts and scratch-and-sniff lore cards.
Signal Core
OFF AIR LABS is an entertainment company built to develop, own, and deploy original music, film, artists, products, and digital worlds.
We don’t wait for platforms. We beam our own signal.
Artist Network
Artists are signals inside the OFF AIR system: IRL, virtual, and AI-developed identities powered by human authorship and owned IP.
Deployment System
Projects move through direct-to-consumer drops, streaming, virtual shows, IRL pop-ups, merch access, and fandom activations.
Archive Online
20 years of unreleased music, film, stories, and concepts are powering on through new polish, AI-assisted systems, and fresh releases.
THE SIGNAL ARCHIVE
20 YEARS OF WORK
THE LARGEST
MUSIC CATALOG
OF HISTORICAL
MUSIC MEDIA
NEVER RELEASED
OFF AIR FREQUENCY
THE SOFT GURL DJ CHALLENGE // 25 EXPERIMENTAL MOODS
Alicia Cherry doesn’t just release music.
She builds the systems that control how it’s experienced.
You’ve seen this before.
Different names. Different rooms.
Same signal.
WHAT WE OFFER
They call her “Beats For Breakfast.”
She never stopped building.
TRANSMISSIONS
Live and virtual DJ experiences delivered through character-driven signal.
BOOK A SONIC
IRL and virtual bookings powered by licensed operators and OFF AIR IP.
SIGNAL LICENSING
Access unreleased music, visuals, and character assets for campaigns and activations.
THE ARCHIVE
20 years of unreleased music catalog. Built in silence. Delivered in signal.
WHY NOW
The catalog is ready.
The signal can finally be heard.
For 20 years, the work lived off the grid — built, refined, and protected. Now the archive is open for exploration, licensing, and activation.
IP LICENSING
Music, characters, and visuals packaged for AI artists, CGI, operators, and global campaigns.
BOOKINGS
Virtual and IRL transmissions powered by licensed Sonic operators.
MASTERCLASS
Songwriting, art, music production, and DJ training. Sign up and receive a free workshop.
INVESTMENT
Acquisition and partnership opportunities for scaling the OFF AIR signal system globally.
Designer behind Fenty Music · Savage X After Dark · Guardians of the Gully
My Heritage Films — “The Heat We Remember”
Severe Sol · Bad Lucy · Harajuku Sonics
Thousands of unreleased productions and songs incoming
Last female producer to work with Lisa “Left Eye” Lopes (TLC)
Raised in creative circles alongside Ye and Timbaland
She didn’t choose the frequency. The frequency chose her.
She was the only one off the grid when the signal needed a host.
Everyone else was too plugged into the system to receive it.
OFF AIR ▓▓▓▓▓▓▓▓▓ ● REC — but the light is OFF.
The Culture Didn’t Disappear.
It Went OFF AIR.
DJ Lady Cherry is the in-house mastermind behind WE OFF AIR, curating a collective, female-led DJ experiences, film-makers, artist, producers, underground movements, brands. Gen Z nightlife, and culture-driven moments happening beyond mainstream channels. We create the scene, drive the energy, and capture what the world misses.
Featured Signals
In-house artist worlds, virtual identities, AI-developed artists, and founder-led projects deployed through the OFF AIR system.
Severe Sol
AI-developed artist project. Album world: Parasocial.
Harajuku Sonics
Japan-inspired virtual DJ collective led by DJ M’Press.
DJ Lady Cherry
Producer, songwriter, DJ, developer, and founder of OFF AIR.
BAD LUCY
Rogue signal identity. Appears when the system bends.
Cherry Bomb Frequency
CBF is a cartoon DJ universe where battles happen through sound, drops, signal control, and frequency power. No violence, only epic sound wars.
The Premise
Cherry Bomb vs DJ DOOM. Signal vs noise.
Score The Mix
Characters battle through frequency, drops, and crowd control.
DJ DOOM
Distorted noise, bad industry energy, corrupted signal.
DJ M’Press
Harajuku Sonics creates the CBF theme signal.
Arcade Layer
Cherry Bomb game expands the series into playable fandom.
Season One
Episodes introduce the Fuse Wars and the rise of the signal.
Blossom Protocol
Sprites, moves, enemies, UI, and world rules.
Soundbytes
Catchphrases, drops, chants, and battle cues.
